The concept of co-working space is becoming increasingly popular in today’s world. The business world is changing rapidly and entrepreneurs are looking for a flexible workspace where they can do their work, develop their businesses and expand.
The flexibility of co-working office makes them a great option for business owners and entrepreneurs who want to save money on office rent, or who need the freedom to work from different locations. A co-working area gives you the flexibility to rent a desk by the hour, day or month. It is a great option for those with limited funds, and allows you to “test drive” a new location before committing to it as your permanent office space.
Many successful businesses were born out of co-working office; Dropbox was started by 2 people working out of a co-working area in San Francisco; there is also WeWork that now has more than 100 offices around the world; Hubud started in Bali and now has 9 locations across Indonesia; and finally there is the very successful Hubspot that began with 2 people renting desks at MIT co-op.
Co-working services are great for those who need access to meeting rooms, Wi-Fi connection, printing services, kitchen facilities etc but don’t want the overhead cost of an entire office space (office equipment, rent etc). You can have an entire office for yourself without having to pay thousands of dollars per month in rent (which means you will have more money left over for growing your business).
Now that you know what co-working services are, the next question is: How do you use a co-working office to grow your business?
Let’s take a look at 3 ways to use a co-working space to grow your business.
1. Networking and making new connections:
The first and most obvious way to use a co-working area is for networking and making new connections. Many people in the same industry gather in co-working spaces, which means you will have the opportunity to meet other like-minded entrepreneurs who may become potential clients or partners.
Co-working venues also offer lots of networking opportunities through events, workshops, seminars etc. These events can help you learn new skills, get exposure for your business, and even develop new contacts who may become your clients or partners.
2. Business services:
A co-working offices provides access to many different types of business services that can help improve your productivity and save time on administrative tasks such as booking meeting rooms or making travel arrangements.
Some of these services include providing meeting rooms where entrepreneurs can meet their clients; making calls from VoIP phones; providing printing services (i.e printers that are shared by all members); or providing desk sharing options.
These services not only help entrepreneurs save time but also reduce their operational costs since they don’t have to pay for equipment they don’t need (for example if they already have their own office equipment).
A well organized business service system will allow members to focus on growing their businesses instead of worrying about mundane administrative tasks like booking meeting rooms or printing documents.
3. Finding new clients:
Finding new clients is an important part of growing your business. One of the ways to find new clients is through networking with other entrepreneurs and business owners who are in the same industry as you. Many spaces have lots of entrepreneurs and business owners who are looking for new clients or partners; so if you have a great product or service, it is likely that you will find someone in a space who can help you grow your business.
Some co-working offices also offer “meetups” where members can share their experiences, and give advice to other members on how to grow their businesses. If you take advantage of these meetups, you will be able to share your experiences with other members, which may lead to more sales opportunities for your business.